The beef and lamb maidens have been joined by another girl.
Over the last four years the Beef and Lamb board had an advertising campaign utilising the gold medal winning Evers-Swindel twins and Sarah Ulmer. Apparently their gratuitous meat consumption helped them to win Olympic gold medals. It was a simple premise but as the advertising campaign was getting stale they obviously wanted a new face. For this they required another young and female Olympic gold medallist. Obviously one who was successful in Beijing and wasn’t an Evers-Swindell twin; we already know about their love of meat.
Therefore, the only candidate was Valerie Villi, she was the only non-Evers-Swindel to get a gold at Beijing and the only NZ track and field gold medal, male or female, for aeons. She fits the other criteria of being young and female, I don’t think she’s a vegetarian or anything.
For some reason the Beef and Lamb Board saw it different and went for a BMX rider who got 0 medals at the Olympics. Hmmmmmmmmm, I wonder why, it sure isn’t because NZ is a BMX crazy nation, we all know that BMX
racing is the lamest of all the pedal sports. Here’s a couple of pictures;

So what kind of discrimination was it; was she the wrong color, the wrong size, or not pretty enough?
I really think this was a sh*t call.
She's definitely pretty -- so
She's definitely pretty -- so much be the other reasons.
Yeah. I find it ironic that
Yeah.
I find it ironic that they are aiming for a women can do anything campaign but they just confirmed that while women can do anything, WE only care if it's skinny white women doing it.
That said maybe they just couldn't work it so Valery was in the country or she wanted too much money for it as the other options are quite poor.
so was Val not approached? or
so was Val not approached? or is this assumed? Is it possible she was approached and told them to gtf?
I searched for information
I searched for information and didn't find any mention of it either way; so it's assumed. The advertisers aren't going to say and Villi or her supporters would only mention it if they were quite upset. [URL="http://www.stuff.co.nz/sport/1390908"]Villi has fired a shot about a lack of support after receiving her Halberg.[/URL] It's hard to see her turning something down but its possible she wanted too much or was out of town when they were shooting.
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